Flawless Retail Execution
for CPG Brands
On shelf. On time. Every time.
Trusted by Leading CPG Brands for In-Store Execution
With decades of experience we help brands:
- Ensure flawless execution across retail channels
- Eliminate costly gaps in compliance
- Increase speed to shelf and promotion impact
- Gain real-time visibility into performance
- Scale nationally without sacrificing accuracy
With a 99.7% job execution rate in 2024 and a nationwide footprint, InStore Group is the go-to partner for CPG merchandising services.




We're in retail locations nationwide.















Why Top CPG Brands Are Looking for New Merchandising Partners
As a VP of Sales, National Account Manager, or Director of Merchandising, you already know how critical flawless retail execution is.
Too often, CPG brands face:
❌ Missed resets and cut-ins that delay launches
❌ Poor planogram compliance and display errors
❌ No visibility into in-store conditions
❌Vendors who bill before work is verified
❌ No flexibility for fast-moving or seasonal programs
❌ Lack of infrastructure for national execution

One Partner. Flawless Execution. Nationwide Reach.
From strategy to store shelf, InStore Group delivers the scale, speed, and visibility today’s top CPG brands demand. One trusted partner. No loose ends.
✔️ Nationwide Scalability – From single-store pilots to national rollouts
✔️ Real-Time Reporting – Full transparency with photo and data verification
✔️ In-House Auditors – The only merchandising company that verifies execution before billing
✔️ Proven Performance – Trusted by top CPG brands
✔️ Fast Turnaround – Agile execution, even on tight timelines
✔️ Strategy Support – We don’t just execute—we advise
How to Get Flawless Merchandising Execution with InStore Group:
1. Schedule a Consultative Call.
We'll learn about your goals and challenges.
2. Get a Custom Plan.
Receive a strategy tailored plan to your project scope, potential time-study, and statement of work.
3. Execute with Confidence.
We handle the details—you get flawless in-store execution.
Trusted by Brand Leaders
What sets ISG apart is their dedication to customer service. Whenever we have had questions or needed adjustments, they have been responsive and proactive in finding solutions. Their attention to detail ensures that our resets are completed per expectation, often finishing ahead of schedule.I highly recommend ISG to any convenience store looking to improve their merchandising strategy. They have become a trusted partner in our business, and I look forward to continuing our successful collaboration in the future.

The InStore Group has been a valuable partner for many years. We have found their execution to be consistent, and the reporting timely and accurate. Their client service team is experienced, and they serve with enthusiasm and urgency. We appreciate their partnership and their commitment to accountability at all levels
We partner with InStore Group because we trust their work and the information they provide is always accurate and on time.

InStore Group is amazing to work with; they produce fantastic results!

Our CPG Brand Merchandising Services
We provide comprehensive retail merchandising solutions designed to ensure flawless execution. Our services include:

Merchandising Resets
Complete store or category resets to align with new product strategy

New Item Cut-Ins
Ensure your new products hit shelves swiftly and with excellence




Seasonal Merchandising
Align cut-ins with seasonal strategy or promotions

Planogram Merchandising
Ensure proper shelf placement and compliance

Display Building
Launch your product with supporting POP displays or endcaps



Electronic Shelf Labels
Upgrade store shelves with up-to-date digital pricing systems

Gondola Installation
Hardware and shelving setup for new product areas
Why Retailers Choose The InStore Group Over Other Retail Merchandising Companies
- 99.7% On-time Execution
- Real-Time Data Dashboard Visibility
- Nationwide Coverage with Local Execution
- Industry Experience with Top CPG Brands




See How Top Brands Win at Retail
Explore More Case Studies Below
Still Have Questions About Retail Execution?
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We already have a merchandising partner. Why switch?
Many brands realize too late that their current vendor is missing key promotions or failing planogram compliance. We provide proof, not promises—plus, we’re the only company that doesn’t bill until execution is verified.
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Do you work directly with CPG brands or through brokers and retailers?
Both. We partner directly with CPG brands and also support execution through broker and retailer relationships—especially when coordination across multiple channels is required.
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How does InStore Group compare to in-house merchandising teams?
Many internal teams lack the coverage, speed, or tech to scale effectively. We extend your capabilities with national reach, verified performance, and surge flexibility—so you’re never limited by internal bandwidth.
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Can you support national product launches and multi-store resets for CPG brands?
Yes. Our nationwide retail support team handles everything from planogram compliance and inventory auditing to seasonal promotions and product launches. Whether you're managing 50 stores or 5,000, we deliver consistent, verified merchandising across every location—with photo proof, reporting, and built-in scalability
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What kind of reporting do I get with your retail support services?
We provide real-time reporting with photo verification, time stamps, and location tracking for every store visit. Our system gives you full transparency, so you can confidently report back to brands and stakeholders.
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How do you verify store-level work?
Through our in-house auditing team and proprietary platform, InStore Reporter, we deliver photos, timestamps, and location data for every visit.
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Do you offer planogram compliance services?
Yes. Planogram merchandising and compliance audits are core parts of our retail execution process. We ensure your planograms are followed exactly—backed by photo proof and store-level reporting.
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Do your services include fixture installs and shelf builds?
Yes, we handle a wide range of retail merchandising services, including gondola installs, anti-theft hooks, display builds, and electronic shelf labels. Everything is installed correctly and verified before we bill.
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What types of CPG companies do you work with?
We support food & beverage, personal care, OTC, household goods, and more—both Fortune 500s and growing challenger brands.
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Can you help ensure compliance with retailer-specific execution requirements?
es. We’re experts in the unique merchandising requirements of top retailers like Walmart, Target, CVS, and Kroger—and we customize execution plans to match each one’s specs, down to the shelf.
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Do you support rapid new item cut-ins?
Absolutely. We specialize in fast-turn execution with minimal lead time. Whether it’s a launch across 500 stores or a high-priority cut-in at scale, we help you move quickly—without sacrificing accuracy. Learn more about our new item cut-in services here.
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Can you provide execution data for retail buyer presentations?
Yes. Our reporting tools provide the photos, data, and compliance metrics you need to confidently present results to your retail partners.
Retail Merchandising Tips, Trends, and Strategies
Stay ahead of what’s working in retail.
From in-store insights to execution playbooks, our blog shares expert strategies for CPG brands, retailers, and retail partners who want to scale smarter and perform better.
2 min read
5 Signs It’s Time to Switch Merchandising Vendors
May 6, 2025 by InStore Group
2 min read
Why Speed to Shelf Is the #1 Predictor of Retail Launch Success (and How to Win at It)
Apr 29, 2025 by InStore Group