InStore Group | Average Merchandising Company | |
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Level of Service | ||
Trained ESL Install Teams Our merchandisers are trained to install electronic shelf labels accurately across all fixture types and store formats. |
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Verified Label Placement Each ESL is installed according to your planogram or schematic, with photo proof to confirm accuracy. |
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Mounting to All Shelf Types We handle ESL installation on a wide range of surfaces — from gondolas and pegboards to refrigeration units and custom fixtures. |
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Internal QA Review Our in-house auditing team reviews every installation to ensure precision and consistency across all locations. |
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National Coverage We deploy ESLs in stores across all 50 states — whether you're piloting or rolling out nationally. |
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Real-Time Progress Reporting Track install progress, label verification, and store compliance through our proprietary InStore Reporter dashboard. |
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No Billing Until Verified You’re only invoiced after installation is complete and confirmed through verified reporting and photo documentation. |
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Execution Guarantee We don’t just promise results — we guarantee compliance and completion, with accountability at every step. |
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Electronic Shelf Label Installation
— Fast, Accurate Setup for Digital Pricing at Scale





Bring Digital Pricing to Life — With Expert Installation You Can Trust
Electronic Shelf Labels (ESLs) are digital display systems used in retail stores to show product pricing, promotions, and other information on shelves. At InStore, we replace traditional paper price tags with Electronic Shelf Labels (ESLs) that are connected to the retailer's central price system, allowing for real-time updates. We will provide a turn-key approach from the initial setup of the brackets, rails, and/or clips, to the shelves, and we provide ongoing support for our customers.
We offer:
- Professional installation by trained staff.
- End-to-end project execution (planning to deployment).
- Ongoing maintenance and support for resets and remodels

Where Retail Tech Meets Flawless In-Store Setup
What makes InStore Group's ESL Installation Different?
- Trained ESL Install Teams– Our staff is trained on ESL systems, shelf rail types, and mounting requirements
- Verified Label Placement – Each label is installed according to your planogram and confirmed via photo
- Internal Auditing Team – Our QA team reviews installs for precision and accuracy
- No Billing Until Verified – We only invoice after your ESL setup is complete and approved
- National Coverage – From pilots to full rollouts, we execute across all 50 states
Trusted by hundreds of companies nationwide.



















Tailored Merchandising Reset Solutions for Every Industry
We’re trusted by leading Retailers, CPG Brands, Wholesalers, and Sales Agencies to handle critical merchandising reset projects with precision and speed.
What's Included in Our Electronic Shelf Label Installation Services
Take a look at how InStore Group Stacks up to the Other Merchandising Companies
How Top Brands Boost Sales
with Better In-Store Execution
From apparel brands to national retailers, our work delivers measurable sales lift and in-store success.
Ready to Roll Out Electronic Shelf Labels Without the Headaches?
Whether you’re testing in 10 stores or scaling to 1,000, InStore Group helps you get digital pricing live — on time, on shelf, and verified.
Why Top Brands Trust InStore Group
What sets ISG apart is their dedication to customer service. Whenever we have had questions or needed adjustments, they have been responsive and proactive in finding solutions. Their attention to detail ensures that our resets are completed per expectation, often finishing ahead of schedule.I highly recommend ISG to any convenience store looking to improve their merchandising strategy. They have become a trusted partner in our business, and I look forward to continuing our successful collaboration in the future.

The InStore Group has been a valuable partner for many years. We have found their execution to be consistent, and the reporting timely and accurate. Their client service team is experienced, and they serve with enthusiasm and urgency. We appreciate their partnership and their commitment to accountability at all levels

We partner with InStore Group because we trust their work and the information they provide is always accurate and on time.

Electronic Shelf Labels FAQ: Everything You Need to Know
Looking for clear answers about display building services? Below we cover the most common questions retailers, CPG brands, and distributors ask about our merchandising services — including execution timelines, reporting, and nationwide coverage.
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What Are Electronic Shelf Labels?
Electronic Shelf Labels (ESLs) are digital price tags mounted on store shelves that display real-time pricing, promotions, and product information. They connect to a central system, allowing retailers to update pricing across hundreds or thousands of products instantly — without printing or replacing paper tags.
Electronic Shelf Labels (ESLs) are digital price tags mounted on store shelves that display real-time pricing, promotions, and product information. They connect to a central system, allowing retailers to update pricing across hundreds or thousands of products instantly — without printing or replacing paper tags.
ESLs help retailers:
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Eliminate manual pricing errors
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Improve price accuracy and compliance
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Save time for store teams
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Enable dynamic pricing and real-time promotions
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Enhance the shopper experience with clearer, up-to-date information
At InStore Group, we don’t supply ESL technology — we ensure it’s installed correctly and verified across every store, so your investment delivers results.
- Eliminate manual pricing errors
- Improve price accuracy and compliance
- Save time for store teams
- Enable dynamic pricing and real-time promotions
- Enhance the shopper experience with clearer, up-to-date information
At InStore Group, we don’t supply ESL technology — we ensure it’s installed correctly and verified across every store, so your investment delivers results.
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Do you provide the ESL hardware or software?
No. We specialize in the installation and verification of ESL systems provided by your tech or pricing partner.
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Can you install ESLs across different shelf types and fixture styles?
Yes. Our teams are trained on a wide range of rail and shelving formats, including gondolas, pegboard, and cooler doors.
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How do you verify correct ESL placement?
We provide timestamped photos of each section installed and match them against your planograms or install guides.
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What reporting do I receive?
You’ll get location-specific install reports, photo documentation, and live dashboards through our InStore Reporter system.
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Can you support pilot programs before national rollout?
Absolutely. We often support 10–1,000 store pilots before scaling to full chain implementation.
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Is this available nationwide?
Yes. We currently support over 129 retailers and can execute coast-to-coast and growing.
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Do you offer services beyond electronic shelf label installation services
Yes. In addition to ESL, we also offer other services such as merchandising resets, inventory audits, fixture installs, seasonal merchandising, Speed-to-shelf, and new product cut-ins.
What our merchandising company can do for you
InStore Group offers full-service retail merchandising across all major execution types. Whether you're planning a single rollout or managing a long-term program, our services scale to match your goals.

Merchandising Resets
Complete store or category resets to align with new product strategy

New Item Cut-Ins
Ensure your new products hit shelves swiftly and with excellence




Seasonal Merchandising
Align cut-ins with seasonal strategy or promotions

Planogram Merchandising
Ensure proper shelf placement and compliance

Display Building
Launch your product with supporting POP displays or endcaps



Electronic Shelf Labels
Upgrade store shelves with up-to-date digital pricing systems

Gondola Installation
Hardware and shelving setup for new product areas
Let’s Launch Digital Pricing — Right the First Time
Poor ESL installs hurt the shopper experience and waste your investment. InStore Group gets it done right — fast, verified, and with zero disruption to store teams.
Stay Ahead with Industry Insights
Check out our blog for expert takes on merchandising trends, retail strategy, and how to improve shelf execution.
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Why Speed to Shelf Is the #1 Predictor of Retail Launch Success (and How to Win at It)
Apr 29, 2025 by InStore Group
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Apr 29, 2025 by InStore Group